Los Tigres del Norte perform at Premios Juventud 2024. (Credit: TelevisaUnivision)
San Juan, Puerto Rico – Stars illuminated the 21st edition of Premios Juventud as artists brought the Coliseo de Puerto Rico José Miguel Agrelot stage to life with thrilling performances and special collaborations. Themed “Atrévete a Más,” the vibrant night celebrated music, television, and entertainment, while highlighting the bold and entrepreneurial spirit of youth and the influence of digital creators at the forefront of social media. Colombian powerhouse Karol G and Mexican singer Peso Pluma both won five awards each, while Carín León, Xavi, Bizarrap, and actor Daniel Elbittar each took home two awards.
The highly anticipated award show, broadcast live on Univision and streamed on ViX, captivated audiences across the United States, Canada, Mexico, and Latin America, including Nicaragua, Honduras, Guatemala, El Salvador, Venezuela, Costa Rica, and the Dominican Republic. The evening kicked off with a double opening act: the worldwide premiere of Sergio George’s new single with Wisin, “La Vida Es Una Fiesta,” from his upcoming album “Ataca Sergio: Urban Salsa Sessions,” followed by a medley of hits by Anitta. The celebration featured spectacular performances, special tributes, and the annual recognition of “Agents of Change,” honoring Anitta, social media sensation Lele Pons, and musical legends Los Tigres del Norte for their contributions to improving the world.
Hosted by Lele Pons, Clarissa Molina, and Wisin, the event showcased unforgettable performances, including global bachata star Prince Royce who alongside DJ Adoni and Darell presented the television debut of their hit “El Reemplazo.” Mexican pop band Camila premiered their new hit “Mía,” while Reik introduced “No Molestar” from their latest album, “Panorama.” Los Esquivel performed a medley of their hits “Alucin” and “Exceso,” and Emilia from Argentina made her TV debut of “La_Playlist.MPEG” before a magical performance of “Perdonarte ¿Para Qué?” with Los Ángeles Azules.
Premios Juventud also paid tribute to musical pioneers with a heartfelt homage to Fania All Stars, commemorating their 60th anniversary. Anitta, Ivy Queen, La India, Luis Figueroa, Oscar D’León, Tito Puente Jr., and Tony Succar participated in this memorable moment under the musical direction of Sergio George.
Additionally, Wisin, Darell, and Lenny Tavárez energized the stage with their collaboration “Aventura 2.0.” Dominican artist Natti Natasha shared a personal moment with her performance of “Quiéreme Menos.” Puerto Rican producers Chris Jedi and Gaby Music brought together a new generation of urban artists, including Darell, Corina Smith, Izaak, Omar Courtz, Luar La L, Lunay, and Yovngchimi. Puerto Rican idol Farruko electrified the stage with hits from his latest album, “CVRBON VRMOR [C_DE: G_D.O.N.].”
This year’s event also highlighted social media influencers with new award categories recognizing their cultural impact. These included “Creator of the Year,” awarded to Wendy Guevara; “Creator That Inspires Me,” given to Carlos Eduardo Espina; “Creator with a Cause,” presented to Juan Gonzalez; and “Best LOL,” awarded to Karla De La Torre.
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